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Excerpts: Sales Management

Taken from:

Les tableaux de bord 2
 
By Nicolas Caron and Frédéric Buchet

The purpose of this book is to propose management performance tools to sales managers to allow them to boost efficiency of resources and to optimize the "success formula."
Result = How Much x How x Why 

The purpose here is to show the reader the management reports that are of great use to managers seeking to boost the efficiency of their resources:

  • Quantitative: "How Much." Measurement and management of the intensity of the activity and of sales pressure.
  • Qualitative: "How." Measurement and management of the intensity of the activity and of sales pressure.
  • Actions: "Why." Communicating the vision of a project or a change.

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