Business Efficiency
Selected Programs
- New Business Team to Train on a New CRM Tool
- Increasing the Rate of Consumer Credit in a Specialty Furniture Store Chain
- Helping a Team of Sedentary Sales Reps Revitalize MarginsManufacturer of technical aluminum products (bars, sections, veneers, blocks) with a strong service focus (finished product).
- Optimizing Negotiation Management in the Wholesale SectorDVD film distribution
- Generating Additional Sales in a Chain of BoutiquesCustom-made swimwear
- Securing a Management ContractAsset management bank catering to corporate clients
- Securing Meetings with Senior ExecutivesConsultant firm specializing in the organization and optimization of manufacturing plants
- Advanced Negotiation Training for Executive EngineersAutomobile equipment manufacturer (AEM)
- Negotiation Training for Business ConsultantsRegional retail bank
- Boosting Referral and Retention RatesMobile telephone customer service department
- Reviving Sales for a Line of ProductsRetail bank
- Boosting Confidence Before Key NegotiationsMobile phone manufacturer
- Training and Certifying Distributors on Getting New OffersTelecommunications
- Providing Training Prior to Key NegotiationsIndustry
- Assisting with the Design of Internal Communication Media for Sales TeamsRetail bank
- Assisting with the Recruitment of Sales PersonnelInsurance
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Training and Certifying Distributors on Getting New Offers
Sector
Telecommunications
Context and objectives:
- To launch a new high value-added service package (fleet management)
Conditions for a successful launch:
- Succeeding in selling a service which, on occasion, is offered free of charge by the distributor
- Involving the administration in distributor sales in order to monitor the service
- The requirements: fast-track training for the sales team and administrative staff that will allow them to approve - or not, as the case may be - distributors to sell a new product
The proposed solution:
- Intensive training on the service package, how to sell it (and how to manage it for the administrative staff)
- Anderna to manage registration and planning with all distributors
- Creation and management of a distributor approval strategy
Results:
- 400 individuals trained over a period of 3 months on key distributor installations
- Implementation of certification strategy well received by the distribution network
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